Stats2

Welcome to
Grocerama’s

Together Is Better

2025/26 campaigns

and here’s what some of our sponsors think about our campaigns:

Birds Eye Green Cuisine “Super pleased”

This is the third time that Birds Eye have sponsored Gastro Alfrescoo & National BBQ Week and we were delighted to again be the Official Plant-based sponsor and were super pleased with the results and sampling across our Birds Eye Green Cuisine Meatball, Sausage and Burger range and driving really positive awareness for the brand!” Tory Westwood – SBM

Budweiser “Awesome results”

“We’ve worked twice with National BBQ Week as the Official BBQ Beer and it’s really helped us get the message out there that nothing pairs better with BBQ than an ice-cold Bud. Cheers to awesome results & a sizzling partnership!”  Amar Singh – SBM

Heinz, Bull’s-Eye “Really great”

“Our participation as the Official BBQ Condiment sponsor in National BBQ Week was really great, it certainly helped raise awareness and to get the Bull’s-Eye brand out there. All in all, a great participation that worked really well!” Laura Guenault – SBM

La Vieille Ferme “Really very highly effective”

“This is the third year that we’ve worked with Gastro Alfresco/National BBQ Week, the promotion has been really highly effective, and has certainly helping us to become the UK’s favourite French wine, also clearly proving the cost-effectiveness of multi-brand promotion. ” Andrew Bailey – CGM

Sainsbury’s “Delighted with the results”

“Working with the team at National BBQ Week was a great opportunity to drive awareness of the new Sainsbury’s pork & hot dog products. There was strong brand presence and we were delighted with the results and positive feedback received, as well as strong media & social campaign presence” Mike Woodford – CM/Cranswick

These highly positive comments and a massive RoI have got to be pretty good reasons to get involved in Grocerama’s Together Is Better campaigns!

Our 2025/26 Together Is Better programme

Our unique occasion, or category Together Is Better campaigns are activated through;

Experiential RoadShows supported by:
Media – PR/Competitions, Social/Web & Promotions

Click on a campaign panel for full details or request campaign decks below

June 2nd - July 31st 2025

24th Gastro Alfresco –
Alfresco eating & entertaining

February 2026

5th Dinner To Dine For -
Big Night In/Meal-treat

May 25th - 31st 2026

30th National BBQ Week -
BBQ & Gastro-grilling

November 24th - 30th 2025

13th National Wine Week +
6th Get Wine Wise - wine education

March 2026

5th It's Lunchtime -
Brunch & Lunch

June 2026

9th Britain's Best BBQ'er -
National BBQ Cook-off competition

December 1st - 7th 2025

1st Mixorama -
At-home cocktails

April 2026

4th A Better Breakfast + National Deskfast Day – Breakfast

August 2026

1st Free-from Fortnight -
Free-from & Plant-based

January 2026

1st Come Diet With Us -
Dietary & Weight-loss

May 2026

3rd BeerathoN -
Ales / Beers / Ciders

2026

Snack to Go / Time 4 Teatime
Beauty & the Best / World Foods Focus